In May 2025, Dr. Veronika Keller and Dr. Erzsébet Printz-Markó, faculty members of the Kautz Gyula Faculty of Economics at Széchenyi István University, participated in a teaching mobility programme at the prestigious Jagiellonian University in Kraków as part of the CEEPUS (Central European Exchange Program for University Studies) initiative.

The primary goal of the mobility was to strengthen international academic and educational ties and to explore opportunities for joint research and teaching. During their visit to the Faculty of Management and Social Communication, the lecturers presented the Kautz Faculty’s research activities related to tourism, city marketing, and sustainability, as well as shared best practices in supporting student academic societies in Hungary.

On May 9, 2025, the 8th Dawn of Eurasia Conference was held in Budapest. This spring, it was organized together with the PEACH Junior Conference at the Faculty of Humanities of Pázmány Péter Catholic University. The conference welcomed presentations from researchers whose fields of study are related to the processes taking place in the Eurasian region. Representing Széchenyi István University at the event were Associate Professor Dr. Katalin Bándy and Assistant Lecturer Éva Heimné Rácz from the Kautz Gyula Faculty of Business and Economics, as well as Assistant Lecturer Tamara Böcz from the Apáczai Csere János Faculty of Humanities, Education and Social Sciences.

On May 7, 2025, the Institutional Scientific Student Conference (TDK) was successfully held at the Kautz Gyula Faculty of Economics of Széchenyi István University. During the event, participants presented their research in five sections, covering current challenges and innovative approaches in the field of economics.

The conference not only provided a platform for students to showcase their academic work, but also acknowledged the valuable professional support of their supervisors. It contributed to building a strong academic community and enhancing students’ research skills. 

We sincerely congratulate all participating students and their supervisors!

Students majoring in Commerce and Marketing at Széchenyi István University developed nonprofit marketing solutions for the Xantus János Zoo in Győr as part of the course Nonprofit and Small Business Marketing.

The closing event occurred on May 5, 2025, where each team presented their results. During the presentations, representatives of the zoo highlighted that they plan to implement several of the proposals already this year.

What made the project special was that the students did not stop at proposing ideas—they carried several of them through to implementation:

 - They created an activity book complete with a story and visual content,

 - They shot and edited videos for social media (two videos have already been published on the zoo’s social media platforms

 - They designed station-based games,

 - They proposed ideas for sustainable gifts,

 - They developed interactive programs not only for the zoo grounds but for external locations as well,

 - They conducted valuable primary research on visitor knowledge and attitudes, which could lay the groundwork for future developments.

Special attention was given to educational content targeting different age groups, including quizzes and playful learning ideas.